Discussion Response on Nursing Organizations

Discussion Response on Nursing Organizations

Hello,

This is an excellent post. Any social media network user demographic statistics are a critical data piece for any marketing strategy. In the same way, a person would want to be aware of the audience that uses the product and services; it is equally important to know which customers are on a particular platform to aid in marketing decisions, advertising, and researching. The social space is continuously changing, so it is important to know the updated statistics as one revisits the decisions made and tailor content to how the target audience uses the different social media platforms. Social media demographics help set up marketing personas and better understand the audience. Suppose a business or organization seeks to expand its audience, such as by reaching Generation Z. In that case, it can use current demographic data to figure out the network to focus on.

According to Leonard (2018), Twitter has a number of advantages, including narrowing the audience by using common interests and keywords. Twitter also allows one to choose where the ads should appear, such as search results, profiles, or timelines. However, there are some disadvantages to using Twitter ads, the first being that reporting is not as vigorous as on Google and Facebook. Also, because Twitter is a continuous stream of information, an advert can go unnoticed by a person who would be interested simply because the advert got lost in the clutter.

Concerning the ANA choice of Twitter as a mode of communication, the demographics in the figure above show that those that need the vaccine the most, that is, the 65-year-olds and above, form the smallest percentage of persons that use or frequent Twitter. The statistics are worse when it comes to those living in rural areas. Hence, an elderly female of 65 years living in a rural area has the least likelihood of seeing the ANA advert on Twitter.

References

Chen, J. (2020). Social media demographics to inform your brand’s strategy in 2020. htftps://sproutsocial.com/insiasghts/new-social-media-demographics/#TW-demos

Leonard, K. (2018).The Pros and Cons of Twitter Advertising. https://www.igvinc.com/the-pros-cons-of-twitter-advertising/

ORDER A PLAGIARISM-FREE PAPER HERE

We’ll write everything from scratch

Discussion Response on Nursing Organizations

– I NEED TO RESPOND ON THIS TOPIC

In my eyes, one of the most well-known nursing organizations is ANA or the American Nurses Association. I learned about it early on in school and have continued to hear about it through my professional and academic career as a nurse.

Discussion Response on Nursing Organizations